Thursday, October 2, 2008

If Congress Won't Bail us Out, Maybe the Environment Will

You'd be hard pressed not to find an American who isn't nervous by our economy's sudden downturn. Even those outside of the finance world are beginning to wonder how secure their jobs are.

However, never fear, the fight against climate change is going to save us.

According to a recent post on Live Science, "Economists are predicting that investment in energy efficiency and renewable-energy strategies could create 2 million jobs in two years."

Green Collar Jobs to Fuel Future Economy

The implication...the biggest opportunity for brands in the twenty first century has gotten even greater. While the economy is on the mend, now is the perfect time for brands to innovate and invest in sustainability space.

No comments: